branding and website
for from scratch_ agency
year
2025
timeline
6 weeks
strategy & research
positioning
creative copywriting
brand guidelines
tone of voice
website development
ux/ui design
the challenge
Our PR and SMM website felt like a platform for beginners due to its cartoonish aesthetic. We needed to signal that the studio had matured. The goal was to update the brand’s image to reflect our professional growth: an established team, a loyal client base, and a focus on high-impact, large-scale projects.
what we did
We designed a tech-driven site while avoiding corporate stiffness. The homepage features an interactive billboard metaphor: a blend of traditional and digital media that highlights our fluency in both worlds.
The layout offers plenty of whitespace, vibrant accents, and a touch of humor. It perfectly serves as a digital business card: visitors quickly grasp who we are and reach out, whether they find us through a referral or a quick search.
the challenge
Our PR and SMM website felt like a platform for beginners due to its cartoonish aesthetic. We needed to signal that the studio had matured. The goal was to update the brand’s image to reflect our professional growth: an established team, a loyal client base, and a focus on high-impact, large-scale projects.
what we did
We designed a tech-driven site while avoiding corporate stiffness. The homepage features an interactive billboard metaphor: a blend of traditional and digital media that highlights our fluency in both worlds.
The layout offers plenty of whitespace, vibrant accents, and a touch of humor. It perfectly serves as a digital business card: visitors quickly grasp who we are and reach out, whether they find us through a referral or a quick search.